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Posted by Graig Prestiat 6:14 am     |     1Comments

Does your Internet Dental Marketing Allow Your Dental Practice show up on the Local Internet Search
For Google, Yahoo, and Bing??

Internet Dental Marketing doesn’t have to be like pulling teeth, check out our site on how you can Get Your Dental Practice listed on the first page of Local Search on Google, Yahoo, Bing (MSN) Maps.

Did You Know!!

  • 97% of consumers use online media to research products and services in their local area
  •  According to Google 90% of searchers won’t look past page one of the results page
  •  86% of U.S. households now use the Internet as an information source when shopping locally
  •  85% of local searchers will follow up with a phone call or visit to the listing that stands out best

Graig Presti and will review and teach you How Your Dental Practice Can Generate A Flood Of New Patients by Dominating the Top of Local Search on Google, Yahoo and Bing! Don’t Let Your Dental Practice Get Left Behind in the Local Search Engine Game!

Click here claim your FREE cheat sheets

Posted by Graig Prestiat 8:28 am     |     0Comments







Posted by Graig Prestiat 1:42 pm     |     0Comments

I don’t usually do this, but let’s get theoretical for just a second:

Every satisfied patient of yours should bring you more patients, right?  The ideal is for word-of-mouth to do all the work—for your happy patients to refer their friends and family to you, who in turn become patients.

But what if you’re not quite at that stage?  No internal refer system that is set up, no follow up with existing patients that get’s them to pay, stay and refer. That’s when the next-best thing needs to happen: for every happy patient to influence potential patients.

More specifically, short of having your patients actually deliver more patients to your door, the best thing is for your current patients to sway potential ones by writing great reviews of your business.

You work your tail off to do a super job.  Sure, that’s its own reward, because you get paid and your patients get what they wanted.  Everybody’s happy.  But is that the only reward you get?  Or do you also get at least a little public recognition for every great job you and your staff do?

Without online reviews, it’s harder for people to conclude that they should pick you over your competitors.  Plus without reviews you’re far less likely to outrank your competitors in Google.

The bottom line is you need to ask each and every happy patient for a online review.  But how?

This is where even the smartest business owners—the ones who know how important online reviews are to potential patients—often get stuck.  They’re not sure how to ask patients or how to show them what to do, so the reviews simply never happen.

Fortunately, you’ve got options.  13 of them.

I know of 13 ways you can get reviews—reviews that patients either write directly on your Google Places page (AKA “Google reviews”) or write through third-party sites (like Yelp and CitySearch).

It doesn’t matter how much time you have, or how many customers you have, or how computer-savvy they are.  At least some of these methods will work for you.

Here are your 13 ways to get online reviews (not ranked in any particular order):

  1. Organic method—making sure your business is listed on as many third-party sites as possible, so that customers can find you if they feel like writing reviews spontaneously.
  2. Links or clickable images on your site—something that patients who return to your site can click on to write you reviews.
  3. Single-page handouts—a sheet of instructions you can simply hand to customers, which walks them through how to post a review.
  4. Personal email—a simple email with a polite request and a link.  But for Pete’s sake, personalize it: none of that “Dear Valued Customer” garbage.  You can also do this with your email signature: instead of a bunch of fluff at the bottom of your emails, have a little link to where customers can dash off a quick review.
  5. Autoresponder email—if you have your customers on an email list through a service like DemandForce or Smile Reminders, you can have an email request that goes out automatically.
  6. Snail-mail request/instructions—people generally pay more attention to snail-mail, especially if it’s personalized and from a business they know and like.  This method is more work, but you’ll probably bat pretty well if you do it.
  7. Video—a short walk-through, for patients who you think would just rather watch a quick video than follow other types of easy instructions.
  8. Social media—in particular, Facebook.  What’s nice is customers can write CitySearch reviews using their Facebook username, which makes it that much easier for them and you.
  9. QR code on a postcard—hand or send your customers a little postcard that asks them to review you by scanning a QR code with their smartphones.  The QR code would just contain a link to your Google Places page, or a link to your InsiderPages listing, etc.
  10. QR code as a sticker or decal—the sticker or decal could go anywhere in your office or store, and customers could scan it with their smartphones to review you on the spot.
  11. Phone call—kinda old-fashioned, but effective with the right kind of customer.
  12. Part of a little gift that you send patients.  Like a free pad of paper with your logo and phone number on it, plus a request to leave you a quick review.  Or a fridge magnet.  A pen might be a little too small.  The gift has to be something people will actually use, keep on their desk or kitchen table, and see every day.  The idea is it’s a subtle but persistent reminder.
  13. Asking your reviewers to write through a variety of sites.  In other words, if you know for a fact a given customer wrote you a Yelp review, ask that person to write you an InsiderPages review, too.  There are no rules against it.  In fact, the review sites themselves share reviews: I’ve seen CitySearch reviews show up on Bing, Judysbook, Kudzu, MerchantCircle, Switchboard, Yahoo, YellowBot, and YP.  Again, I suggest you only do this with really close, really loyal customers who don’t mind helping spread the good word.

These methods are NOT mutually exclusive, nor do you have to pick one or even just a few.  You can use as many of them as you’d like.  In fact, it’s best if you use a variety of them, so you get reviews on a variety of sites, and so you can determine over time what works best for you and your customers.

Please leave a comment or question below. Love to hear from you!

Click Here To See If Your Website Is Breaking Google’s Rule(91% of Doc’s ARE)

Posted by Graig Prestiat 12:10 pm     |     1Comments

As more consumers go online to research products and services before making purchasing decisions, it’s no longer enough for dental offices to just have a website in order to attract a wide range of patients. A new marketing for dental offices program launched by is helping dental professionals across the nation grow their practice by increasing their online visibility in search engines.

Beyond just having a website, it’s vital for dental professionals and dental offices alike to be able to get found when those using major search engines like Google, Yahoo and Bing! search for dental-related terms in their local area. This visibility comes through the ranking of their own website, local business listings and third party review sites.

“Many of the dental offices and professionals we work with aren’t even aware that they’re missing out on a large share of new patients by not having any sort of visibility online,” said Graig Presti, CEO of “With this program, we’re able to show them in a matter of weeks the growth their practice can experience with the increase of patients that come through local online optimization.”

Because Presti’s team specializes solely in marketing for dental practices, they are extremely familiar with the strengths, weaknesses, opportunities, and threats of marketing within the dental niche. Unlike other online marketing companies who work with businesses in a variety of industries, has unique insight into the mindset of potential patients and what it takes to succeed in online dental marketing.

In addition to increasing online visibility for dental practices, Presti’s team also specializes in reputation management for dental professionals. Using a combination of authentic patient reviews, press releases, and YouTube videos, helps dental professionals repair a reputation that has been tarnish by false negative reviews left online by angry patients or upset former employees. They also share their resources in a newly launched dental marketing radio program that is available for free via live show or podcast.

Graig Presti is a renowned expert in the online dental marketing field, and is regularly invited to speak at dental conferences around the nation about ways for dental professional to improve their practice.

For more information

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“Before working with Graig Presti and his team we had zero internet presence with poor and inconsistent rankings on Google as well as the other search engines. Within a few short weeks of Graig working on this for our dental practice, by using multiple “keyword”, general listings and geographical search techniques we now experience consistent rankings in the # 1 or 2 position. Already we are seeing a dramatic rise of new patients in our office from internet search activity Graig and his team are super responsive, smart and utilize the latest technologies in their work. You couldn’t find a better team to have in your corner!” Richard B. Dunn DDS, PC & Tracy DeMark
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